The least expensive tote bag is the most popular trade show mate. It serves a carry-all purpose. Show goers jam their free itinerary such as physical samples, brochures and other literature in them. They are an absolute, trade show necessity.
The least expensive tote bag also needs to be durable enough to support several pounds of trade show goodies. Sometimes gussets aren't necessary however, you need the extra, wide space to fit more. A gusseted tote bag would appeal well at a trade show where physical samples such as pens, notepads and the like are accommodated. A bag without a gusset would be most suitable for carrying papers, business cards and brochures. Thick catalogs however, would be better off in a gusseted tote.
Moral of the tote bag of choice? Choose one with a gusset. If you are a purchaser for your company you may well know of a manufacturer of possibly an eco-friendly tote bag with say a 4" gusset, 22" carrying handles? If so, or if you wish to comment on an approximate measurement, please include its price for comparison.
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